Te Naseri furniture company has come a long way since its humble beginnings 35 years ago. Putting his carpentry skills into use, Naser Gashi started the small furniture workshop in his family home in 1982. Gashi made furniture products himself from scratch – from the lumber milling to the final production. He primarily produced sofas which he sold through a small showroom near his home.
Over the years, the company has grown considerably, constantly improving the quality of their furniture, which in turn increased the demand from buyers. By 2014, Te Naseri exported furniture worth over €500,000 to buyers in Switzerland and Slovenia alone. Eventually, the company came to a point where it did not have the capacity to meet increased demand from the over 25 retailers which they supplied with different types of furniture. Their workshop and showroom was simply not sufficient to meet customer demand.
A major boost for the Te Naseri company came in 2015, when it applied to the Municipality of Suhareka’s call for new entrants to the local industrial zone, and was awarded a one hectare lot based on its expansion and employment plan. This support from the municipality encouraged Te Naseri to make its own significant investments to build a large production facility and showroom. In addition, the German KFOR supported the company with the excavations and levelling of the ground where the company would build a much-needed production factory, showroom and finished goods storage facility to ensure customer deliveries in the highly seasonal business.
Needing further support for its expansion, Te Naseri applied for a grant from the USAID EMPOWER Private Sector to purchase machinery for the new production facility. USAID EMPOWER Private Sector in partnership with Sida – Styrelsen för Internationellt Utvecklingssamarbete, awarded a grant of €58,000 to Te Naseri company for the purchase of two essential pieces of equipment, namely a CNC cutter and 5-axis CNC lathe. In addition, EMPOWER Private Sector supported Te Naseri by facilitating the process with the municipality in building the production facility and showroom.
After two years of hard work, joint efforts and investments, Te Naseri company last week inaugurated its new modern 5500 sqm production facility, fully equipped with new machinery, storage facility and large showroom. The new facilities and equipment will allow the company to further expand its production capacities and produce a greater variety of products. Furthermore, the company will now be able to meet increased demand from its network of over 30 retailers from around Kosovo, increase its existing exports to Macedonia, Belgium and Switzerland, create further export opportunities, and create new jobs. Already as a result of the new investments, the company was able to increase employee numbers from 36 in 2015 to 115 in May 2017, with another 35 interns expected to be employed at the end of their internship in three months, bringing employee numbers to 150. This is an impressive accomplishment for a company that was started by one person in a house in Suhareka 35 years ago.